Prima
Cacao

What's in the Cacao Prima bar?
Prima’s Cacao goes old‑school on purpose: protein from grass‑fed collagen peptides (a hydrolyzed protein from cow connective tissue) plus a grass‑fed dairy protein concentrate—the label doesn’t specify whey or milk protein—sweetened with organic raw honey and structured with grass‑fed beef tallow (rendered beef fat) and organic coconut.
The chocolate is the real thing—organic cacao nibs and cacao powder—rounded with vanilla and sea salt. Macros land at 16g protein, 13g fat, 16g carbs, and 240 calories, with a honey‑forward sugar profile instead of sugar alcohols or artificial sweeteners.
Short label, familiar pantry items, and a flavor that reads cacao, not candy.
What are people saying?
Main praise: Fans rave about the clean, real‑food ingredient list, the honest cacao‑and‑honey flavor, the soft brownie‑ish chew, and how satisfyingly full they feel—without the sugar‑alcohol aftermath.
Main criticism: Critics pick up a beefy tallow note and a drier texture, balk at the 14g honey sugar and saturated‑leaning fat, wish the collagen‑to‑dairy split were clearer, and point to the price.








